På det opslagstavlebaserede sociale medie, Pinterest, har de ved hjælp af store mængder data skabt en trendrapport for 2023.
Trendrapporten ‘Pinterest Predicts’ er baseret på Pinterests mange millioner brugeres mest foretrukne ‘pins’ og skrevet med et glimt i øjet. I denne artikel har vi fremhævet dem, der har relevans for bolig, design og interiør.
Pinterest Predicts 2023
People use Pinterest to plan for the future. That means we know what’s next. In fact, for the last three years, 80 procent of our report predictions came true.
This isn’t another year-end trend report. This is a not-yet-trending report—a window into the future, from the place where people go to plan it.
Home
Chance of showers
No bathtub? No problem! Gen X and Boomers are searching for shower bombs and home spa bathrooms. Showertime just got so luxurious.
Shower routine aesthetic +460 percent
Amazing showers walk in +395 percent
Shower bomb +90 percent
Home spa bathroom +190 percent
Doorless shower ideas +110 percent
Spa-like showers will replace long soaks in the tub thanks to a global push towards water conservation and the need for increased floor space. With Gen X and Boomers looking for more accessible ways to create a spa-like bathroom experience, it’s no wonder ritual rinses are on the rise.
Hipstoric home
Boomers and Gen Z will find new ways to honor old stuff in their homes, combining vintage and inherited pieces with modern styles.
Eclectic interior design vintage +850 percent
Mixing modern and antique
furniture +530 percent
Antique windows repurposed +50 percent
Maximalist decor vintage +350 percent
Antique room aesthetic +325 percent
Looking for ways to make their homes uniquely theirs, Boomers and Gen X are rejecting the mass-produced and re-imagining vintage and hand-me-down pieces. The result? Soulful spaces that merge self-expression and historical nostalgia.
Home front
Time to serve the greeter good — the front porch will get the spotlight treatment. Boomers and Gen X will adorn their entrances with elaborate decor and embellishments.
Foyer entryway decor ideas +190 percent
Front door portico +40 percent
Front door transformation +85 percent
Garden front of house entrance +35 percent
Porch for camper +115 percent
Even as house prices continue to rise, people will look to add value to their homes in personal and budget-friendly ways. Entryway and porch makeovers may sound small, but they can pack a big punch for people who want welcoming exteriors to match their individualistic interiors. Talk about first impressions.
Mush-rooms
Gen Z and Boomers will make room for weirdcore design, mushroom decor and fantasy art in their sacred spaces. Anything but ordinary, please!
Fantasy mushroom art +170 percent
Vintage mushroom decor +35 percent
Funky house decor +695 percent
Weirdcore bedroom +540 percent
DIY mushroom decor +77 percent
During lockdowns, people needed new ways to express themselves creatively without leaving home. So, they turned their bedrooms into creative havens and experimented with aesthetics like “weirdcore decor.” This form of maximalist self-expression will only continue to rise in the year ahead.
Rainscapes
Boomers and Gen X will care more about water conservation. They’ll look for natural sustainable solutions, like harvesting rainwater and placing drought-tolerant landscapes.
Rain water harvesting
architecture +155 percent
Drought tolerant landscape
design +385 percent
Rain barrels ideas beautiful +100 percent
Rain chain drainage +35 percent
Rock drainage landscaping +70 percent
People have realized that reducing their ecological footprint and maintaining a luxe home aesthetic don’t have to be mutually exclusive. They’re embracing the beauty and elegance of natural materials while safeguarding their spaces against droughts and other natural disasters.
Methodology
All trends come from global Pinterest search data comparing the analysis period of September 2020 to September 2022. Picking trends is equal parts art and science.
Foto: Pinterest Predicts, Homefront
